Sani Isah, Eva Andriani, Syah Amin Albadry, Iswahyu Pranawukir, & Darmawanto. (2023). Analysis of the Influence of Endorser and Brand Credibility on Samsung Brand Equity. International Journal of Economics (IJEC), 3(1), 147–158. https://doi.org/10.55299/ijec.v3i1.602