International Journal of Economics (IJEC)

The Effect of Market Value, Profitability, and Solvency to Return of Shares in Automotive Companies Listed on the Indonesian Stock Exchange

Farraniza Artha Ridha, Nurjanti Takarini — Wed, 13 Sep 2023 00:00:00 +0000

This study aims to determine the effect of market value, profitability and solvency of stock returns of automotive companies listed on the IDX. The method used in this study is a type of quantitative method with purposive sampling technique. The research sample is 70 companies. The analytical tool used in this study is the SPSS model. The secondary source used in this study was obtained from an automotive company listed on the Indonesia Stock Exchange, namely www.idx.co.id. The results of this study indicate that market value has a positive and insignificant effect on stock returns in automotive sector companies in 2018-2022. Market value (Earning Per Share/EPS) is often considered as one of the important factors influencing stock returns. EPS reflects the profit generated by the company for each outstanding share. However, there are situations where the EPS market value does not have a significant effect on stock returns. Profitability has a positive and significant effect on stock returns of automotive sector companies in 2018-2022. This is because a high profitability ratio can attract investors, increase trust, and cause an increase in demand for company shares. Solvability has a positive and significant effect on stock returns of automotive sector companies in 2018-2022. This is because debt as business capital will help maximize the company's operations so that the profits obtained will also be maximized.

The Effect of Product Design and Digital Marketing on Buying Interest of TXT Boygroup Album Among K-pop Fans Generation Milennials and Z

Naura Aditya Pradipta, Zumrotul Fitriyah, Wilma Cordelia Izaak — Fri, 15 Sep 2023 00:00:00 +0000

This study is aimed to determine the impact of the Product Design, Digital Marketing and Buying Interest on the album of the boygroup TXT among K-pop Fans. The population in this Research is K-pop fans generation millennials and z. The sample in this study used convenience sampling and found 117 respondents. The primary data collection method in this study uses a questionnaire in the form of a google form. The data analysis technique in this study uses PLS (Partial Least Square). The result of this study indicates that the variable of Design Product and Digital Marketing has a positive and significant influence on Interest Buying.

The Influence of Store Atmosphere, Price Perceptions, and Service Quality on Customer Satisfaction at Kedai Semoga Sukses

Cantika Eva Dialoka, Ugy Soebiantoro — Fri, 15 Sep 2023 00:00:00 +0000

The purpose of this study was to determine the effect of Store Atmosphere, Price Perception, and Service Quality on Consumer Satisfaction at Kedai Selamat Sukses. This research method uses quantitative research, where the dependent variable is customer satisfaction and the independent variables are store atmosphere, price perception, and service quality. The population in this study are consumers who have visited and made purchases at Kedai Selamat Sukses. The number of samples taken was 108 respondents. Sampling using non-probability sampling method with purposive sampling technique. This research analysis technique uses the partial least squares (PLS) method. The results of this research analysis are: 1) Store Atmosphere influences customer satisfaction at Kedai Selamat Sukses, 2) Price Perception influences customer satisfaction at Kedai Selamat Sukses, 3) Service Quality influences customer satisfaction at Kedai Selamat Sukses.

Unraveling the Impact of Covid-19: Financial Distress and Resilience in Indonesian Retail Giants

I Ketut Mangku, Andika, Nadia, Melli Agustiani — Wed, 20 Sep 2023 00:00:00 +0000

This study aimed to analyze whether PT. Matahari Department Store Tbk, PT. Hero Supermarket Tbk, PT. MAP Active Adiperkasa Tbk, and PT. Erajaya Swasembada Tbk experienced financial distress during the period of 2019-2021. The objective was to identify if any of these companies faced financial difficulties and, if so, determine the main variables that caused their financial problems. A sample of four companies from the Supermarket & Convenience Store, Clothing & Textile Retail, and Electronic Retail sub-industries was chosen using purposive sampling. The data analysis used the Altman Z-score (multiple discriminant analysis) method. The results revealed that two companies, PT. Hero Supermarket Tbk in 2019 and 2020, with Z-scores of 2.9510 and 2.5147, respectively, and PT. Matahari Department Store Tbk in 2020-2021, with Z-scores of 2.1954 and 2.6608, fell within the gray area. The gray area indicates that these companies were at risk of financial distress. Among these two companies, PT. Hero Supermarket Tbk faced financial distress in 2021, as indicated by a Z-score of 0.9288. On the other hand, the analysis indicated that two companies, PT. MAP Active Adiperkasa Tbk and PT. Erajaya Swasembada Tbk, remained in a healthy and safe financial condition throughout the three-year period, as their Z-scores were greater than 2.88. In conclusion, the study highlights the importance of financial health analysis for companies operating in the Supermarket & Convenience Store, Clothing & Textile Retail, and Electronic Retail industries. The Altman Z-score proved to be a valuable tool in identifying financial distress risks and assisting decision-makers and stakeholders in making informed and proactive strategies to mitigate potential financial difficulties.

Determination of Motivation, Competence and Training on Employee Performance Throught Job Satisfaction

Salju, Gatotrianto B, Andi Nadirah — Wed, 20 Sep 2023 00:00:00 +0000

This study aims to determine the effect of motivation, competence and training on employee performance with job satisfaction as an intervening variable at the Department of Agriculture and Food, East Luwu Regency. The sample was selected using the slovin formula and a total of 130 samples were obtained. The data used with a quantitative approach. The analysis used inferential statistics with structural equation modeling (SEM) techniques based on variance (VB). The analysis tool used is SMART PLS 3.0. The results showed: (1) Employee performance is positively and not significantly influenced by motivation, while competence and training positively and significantly affect performance. (2) Job satisfaction is positively and significantly influenced by motivation, competency and training. (3) Job satisfaction serves as an intervening variable that has a positive and significant effect on motivation, competence and training on employee performance. Therefore, this research can also be used by local governments, especially in the East Luwu Regency Region, as reference material on improving employee performance through job satisfaction by increasing work motivation, increasing competency and increasing employee job training.

Monetary Policy from An Islamic Perspective

Rahmat, M. Shabri Abd. Majid, M. Ridwan, Ade Khadijatul Z. Hrp — Wed, 20 Sep 2023 00:00:00 +0000

Government as holder mandate demanded so that capable of managing economy , Good in scale micro or more broadly on a macro scale. . Policy monetary that is program government Which in matter This done by bank central through market Money in framework influence situation macro. Islamic monetary policy goals are no different with objective policy monetary conventional that is guard stability from eye Money (Good in a manner internal nor external) so that growth economy Which equally that can be expected achieved. Study This use method qualitative, namely by reviewing the literature from a number of study Which Already There is. To realize this goal of Islam not only have to do economic reform and society get along with stripes Islam, but also requires the positive role of government and all policy country including fiscal, monetary And income must in tune. Practices monopoly must be eliminated and every effort should be made to promote all factors Which able to produce increased goods and services.

The Effects of Workload and Compensation on Turnover Intention With Burnout as An Intervening Variable Among Millennial Employees of PT. KGM

Erlinda Dwi Puspitasari, Slamet Riyadi, Abdul Halik — Wed, 20 Sep 2023 00:00:00 +0000

Human resources are plentiful in Indonesia, yet many businesses still need to build up their HR departments. As competition for jobs becomes fiercer, businesses face new challenges including employee churn. This was done so that we could learn how burnout affects PT. KGM employees' willingness to leave their current jobs in relation to workload and pay. The sample size is representative, consisting of 208 PT. KGM staff members. Sixty-eight people were included in the sample. Interviews and questionnaires as methods of gathering information. SEM-PLS is used for data processing and analysis. In light of the data, it may be concluded that (1) workload significantly affects burnout. (2) There is no correlation between pay and job satisfaction or burnout. (3) there is no correlation between work load and a person's purpose to leave their current job. (4) There is no correlation between pay and desire to leave the company. (5) Burnout significantly affects intentions to leave a company. (6) Burnout mediates well since it has been shown that burnout and workload have a substantial impact on turnover intention. (7) There is no statistically significant mediation impact of burnout on the connection between pay and desire to leave the organization. The goal of PT KGM is to limit the number of workers who want to leave the company by improving working conditions and paying them a competitive wage.

The Influence Attribute Product to Loyalty Consumer Through Satisfaction Consumer as Intervening Variables (Case Study on Players Games Online Valorant in Surabaya City)

Raihan Hafifi, Nurul Azizah — Thu, 21 Sep 2023 00:00:00 +0000

Various new games have emerged with the changing times. Riot Games is a video game development company that has successfully produced a First Person Shooter (FPS) game named “ Valorant ”. Despite being relatively new, this game has managed to capture the interest of FPS enthusiasts. This study aims to determine how the effect of product attributes consisting of product quality, product features, and product style and design through customer satisfaction as an intervening variable on Valorant consumer loyalty in Surabaya. The method used in this research is a quantitative method with a descriptive approach. This study uses purposive sampling technique with population provisions including 17 years and over, domicile in Surabaya City, and playing and purchasing virtual products in Valorant since the last 2 years, so that a sample of 100 respondents was obtained. The data collection used a questionnaire distributed online. The data analysis method uses path analysis and is processed using Statistical Program for Social Science (SPSS) software. The results obtained in this study indicate that the influence of product quality variables, product features, and product style and design each have a significant influence on consumer loyalty. Variable Customer satisfaction has a significant effect on customer loyalty. The product quality variable does not have a significant effect on consumer loyalty. The variables of product features and product style and design each have a significant influence on consumer loyalty.

The Effect of Transformational Leadership and Organizational Culture on Employee Performance with Work Environment as Mediation Variable (Study at PT Japura Inti Pangan)

Cindy Chintya Aristarini, Slamet Riyadi, Abdul Halik — Thu, 21 Sep 2023 00:00:00 +0000

Employee performance is a result of effort, perception and task ability given to achieve organizational success with the level and mastery of skills possessed by subordinates with the responsibilities given. There are several factors that affect the level of performance of an employee including transformational leadership, organizational culture, and work environment. The approach used is quantitative withthe data collection method using a questionnaire. In this study the population was all employees of the marketing division of PT Japura Inti Pangan with a saturated sampling technique of 45 employees. The analysis technique used is Path Analysis through SmartPLS version 4 software. The measurements used include outer model measurements, mediation tests and inner models. The field findings show that Transformational Leadership significant effect on the work environment with a coefficient value of 1,195 pvalue 0.000. Organizational culture has no significant effect on the work environment with a coefficient of -0.382 p-value 0.000. The work environment has a significant effect on employee performance with a p-value of 0.003 for a coefficient of 0.601. Environment work is able to mediate between the influence of transformational leadership on employee performance. While the work environment has not been able to mediate between the influence of organizational culture on employee performance.

The Influences of Job Design, Competence and Rewards on Job Satisfaction and Employee Performance of PDAM Delta Tirta Sidoarjo Regency

Rosalina Ayu Wulandari, Ida Aju Brahmasari, Ida Aju Brahma Ratih — Thu, 21 Sep 2023 00:00:00 +0000

The Indonesian government has the responsibility to design and implement policies that integrate economic, social and environmental aspects in realizing sustainable development. The government always strives to manage existing natural resources (SDA) for the welfare of the Indonesian people as a form of the government's alignment with the interests of society. This study aims to determine and analyze the influence of job design, competency and reward on job satisfaction and employee performance of PDAM Delta Tirta Sidoarjo Regency. The approach used in this research is a quantitative approach. The sampling technique used was proportionate random sampling, the research sample amounted to 172 respondents. Data collection using questionnaires distributed to 301 employees. The collected data were analyzed using structural equation modeling (SEM) analysis techniques using statistical software tools, namely Amos 24. The results showed that Job design affects on Job satisfaction; Job design affects employee performance; Competency affects Job satisfaction; Competency affects employee performance; Reward affects Job satisfaction; Reward System has no effect on employee performance; Job Satisfaction affects employee performance.

The Influences of Competence, Burnout and Work-Life Balance on Organizational Citizenship Behavior and Performance of Employees PT. Haleyora Power ULP Bangkalan

Gina Imaningtyas, Ida Aju Brahmasari, Ida Aju Brahma Ratih — Thu, 21 Sep 2023 00:00:00 +0000

This study aims to determine and analyze the effects of competence, burnout, and work-life balance on organizational citizenship behavior and employee performance at PT. Haleyora Power ULP Bangkalan. The approach used in this research is a quantitative approach. The data collection technique used a questionnaire distributed to all employees with a total of 113 employees. The data analysis technique used is the Structural Equation Modeling (SEM) method. by using a tool in the form of statistical software, namely AMOS 24: (1) Competency has a positive and significant effect on Organizational Citizenship Behavior, (2) Competency has a positive and significant effect on Employee Performance, (3) Burnout has a negative and significant effect on Organizational Citizenship Behavior, (4) Burnout has a negative and significant effect on Employee Performance, (5) Work-Life Balance has an insignificant effect on Organizational Citizenship Behavior, (6) Work-Life Balance has an insignificant effect on Employee Performance, (7) Organizational Citizenship Behavior has a positive and significant effect on Employee Performance.

Analysis of the Effect of Service Quality on Consumer Satisfaction and Loyalty

Emeritus G. Bitros, Syahwami, Iswahyu Pranawukir, Mohamad Ghozali, Hamirul — Sat, 30 Sep 2023 00:00:00 +0000

This research aims to provide an analysis of the influence of service quality which is correlated with customer satisfaction and loyalty. The influence of customer satisfaction on customer loyalty has a very important role in customer satisfaction and customer loyalty. This research was conducted at Warmindo Maharasa, Yogyakarta which has a population of all Warmindo customers who have visited with a population sample with a total of around 100 respondents. The calculation of the number of indicators will be multiplied by 5 to 10. The data collection process was carried out using a questionnaire method and also a Likert scale as a way of measuring the 21 indicators contained in the 3 research variables. The data analysis technique in this research uses path analysis. The results of this research show that service quality has a positive and significant influence on customer loyalty. Likewise, service quality has a positive and significant role in customer satisfaction. Then customer satisfaction presents a positive and significant element in customer loyalty. The results of this research also show that customer satisfaction influences service quality on customer loyalty.

Analysis of the Influence of Endorser and Brand Credibility on Samsung Brand Equity

Sani Isah, Eva Andriani, Syah Amin Albadry, Iswahyu Pranawukir, Darmawanto — Sat, 30 Sep 2023 00:00:00 +0000

This research was conducted with the aim of obtaining explanations and information regarding the influence of brand credibility on the equity of the brand itself. Apart from that, there is the influence of endorser credibility which has a correlation with brand equity. The influence of brand credibility on brand equity and also the influence of brand credibility on the brand equity of Samsung users in Jakarta. This research was conducted in the Jakarta area, presenting around 170 respondents. The method used in this research is a deep purposive sampling method presentation of data and the process of collecting it. Apart from that, path analysis techniques were also carried out in this research. The results of this research show that the credibility of the endorser has a positive influence and also plays a significant role in the credibility of the brand. Brand credibility has quite an important role as a partial mediation by providing influence between endorser credibility and also the equity of the Samsung brand. Samsung must increase the credibility of positive endorsers in order to create strong brand equity.

The Influence of Amount Traveler's Regional Original Income Through Entertainment Tax, Hotel Tax, and Restaurant Tax Regency/City in Aceh Province

Nadirsyah, Fitriyadi Firman, Ridwan — Fri, 27 Oct 2023 00:00:00 +0000

This study examines the impact of sources of tourists on local revenue (PAD) through entertainment tax, hotel tax and district/ cit restaurant tax in Aceh province for the period 2013-2017. Sample was obtained using all population which are districts/cities in Aceh province as many as 92 observations. The type of data used in this research is secondary data. The findings showed that number of tourists has no effect on PAD. This is because the main source of PAD does not come from the number of tourists alone but also comes from other local revenue receipts so that the number of tourists does not directly affect PAD. On the other hand, the number of tourists affects entertainment tax, hotel tax, and restaurant tax in the districts/cities of Aceh province. A number of tourists are assumed to spend on financial satisfaction in traveling which is directly followed by spending on entertainment taxes, hotel taxes, and restaurant taxes. Furthermore, entertainment tax, hotel tax, and restaurant tax have no contribution as an intervening variable on the effect of number of tourists on PAD.

Exploring Destination Uniqueness: Unraveling Revisit Intentions Through Enhanced Tourist Experiences

Tue, 09 Jan 2024 00:00:00 +0000

This research aims to prove whether there is an influence between destination uniqueness on tourist experience and intention to visit again, the influence of tourist experience on intention to visit again, and prove whether tourist experience can mediate the relationship between destination uniqueness and intention to visit again. This research was conducted in Donggala Regency by focusing on Bonebula Beach. Sampling was carried out using a purposive sampling approach. The data that will be used to test the hypothesis is 120 respondents. The analytical equipment that will be used is structural equation modeling (SEM) using AMOS which can help researchers find and obtain the desired data. The research results show that the uniqueness of the destination influences tourists' experiences and also influences their intention to visit again. Other findings show that tourists' experiences have a positive influence on their intention to visit again. Research findings also show that tourist experience can positively mediate the relationship between destination uniqueness and revisit intention.

Keywords: Destination Uniqueness; Tourist Experience; Revisit Intention; Tourism

Exploring Job Satisfaction Behavior as an Antecedent and Moderating Variable of Work Engagement In the Public Sector

Arbania Fitriani, Wihana Kirana Jaya, Sumaryono Sumaryono, Reni Rosari — Tue, 09 Jan 2024 00:00:00 +0000

This study investigates the role of multifaceted job satisfaction as an antecedent variable and moderating factor influencing work engagement in the public sector. Drawing upon Bakker and Demerouti's (2007) model, the research adapts Spector's (1997) job satisfaction measurement constructs and tests them on a sample of 1484 employees. Employing a mixed-methods approach with a cross-sectional design, the study focuses on identifying key drivers of work engagement in the aftermath of the COVID-19 pandemic. All dimensions are constructed based on qualitative exploration through Focus Group Discussions (FGD) involving 122 respondents, and item formulation is guided by the mapping of dimensions using In-Vivo software. The study employs bootstrapping techniques, revealing a Structural Equation Modeling (SEM) result with a Standardized Root Mean Residual (SRMR) value of 0.054 (<0.08), indicating a perfect fit for the model. All path coefficient indices exhibit a P-Value of 0.000 (<0.05), signifying the acceptance of all proposed relationships in the study. The findings contribute to understanding the intricate interplay between job satisfaction, personal factors, organizational factors, and work engagement, providing valuable insights for practitioners and policymakers in the public sector post-COVID-19.

The Effect of Profitability, Debt Policy, Political Connections, Economic Crisis on Tax Aggressiveness

Ridwansyah Ridwansyah, Indayani — Tue, 09 Jan 2024 00:00:00 +0000

The primary goal of this study is to analyze the impact of economic and political power, debt policy, and political influence on tax aggressiveness during times of economic uncertainty. In this study, we choose as examples health and pharmaceutical firms trading on the Indonesia Stock Exchange between the years 2018 and 2021. To test for the predicted difference between before and after the covid 19 epidemic, researchers utilized multiple regression and other tests (paired sample t-test) in SPSS version 23. This research backs up the notion that fiscal stability and profitability affect tax aggressiveness. There was no difference in the prevalence of tax evasion strategies either before or after the Covid 19 pandemic, and neither debt policies nor political relationships seemed to have any influence on tax aggression. Using research findings to inform decision making or policy implementation may boost a company's future success. In addition to building on earlier replication attempts, this work also puts to the test comparisons made before and during the COVID-19 epidemic, making it a significant piece of research.

Branding Strategy Based on Mangrove Conservation Ecotourism-Three Colors of South Malang District

Teguh Priyo Sadono — Tue, 09 Jan 2024 00:00:00 +0000

Currently, tourism development in East Java is running quite rapidly, especially South Malang district which has an increase in the percentage increase as of October 2023 of 59.80 % . This value increased by 1.57% from the previous month . Tourism destinations are dominated by natural tourism in the form of beaches along the Southern Cross Route, causing local communities and the government to use these beaches as tourist destinations. South Malang Regency has 101 beaches that have been opened or are still under development and several locations are still known as pristine tourist locations . From several cases of opening beach tourism locations in South Malang Regency, complaints from visitors or prospective visitors were regarding access to ingress and egress roads, conditions and behavior of the local community as well as the lack of supporting public facilities and this was also the same as expressed by tourism managers. This shows the lack of strength and unpreparedness of a brand built by regional and central governments at a coordinated tourist location . In building and developing a tourist destination brand, CMC Tiga Warna creates the identity of their tourist destination in the form of a sustainable tourism system, offering several attractions such as banana boats, canoes, snorkeling, diving and mangrove planting. By using direct and indirect marketing processes and involving customers as a supporting force in forming an image for potential visitors, CMC Tiga Warna combines marketing strategies and a strong self-identity to introduce potential visitors and the public .

The Influence of Workload, Burnout and Subjective Well Being on Employee Performance With Organizational Citizenship Behavior As An Intervening Variable in RSUD Dr. Mohammad Zyn Sampang District

Romaji, Siti Mujanah, Sumiati — Tue, 09 Jan 2024 00:00:00 +0000

The purpose of this study was to determine the effect of workload, burnout, subjective well-being (OCB) on employee performance at Dr. Hospital. Mohammad Zyn, Sampang Regency. Total sampling (saturated sampling) was used as the sampling technique. The research sample consisted of 70 respondents. Collecting data by distributing questionnaires to all respondents. The collected data were then analyzed using the PLS-SEM analysis technique. The results showed that workload had a positive and significant effect on (OCB). Workload has a positive and significant effect on employee performance. Burnout has a negative and significant effect on Organizational Citizenship Behavior (OCB). Burnout has no significant effect on employee performance. Subjective well-being has a positive and significant effect on (OCB). Subjective well being has a positive and significant effect on employee performance. Organizational Citizenship Behavior (OCB) has a positive and significant effect on employee performance

The Influence of Technological Skills, Ease of Use, and Service Security Regarding M-Banking BCA User Satisfaction among Students Faculty of Economics and Business UPN "Veteran" East Java

M. Efendy Dwi Yulianto, Muhadjir Anwar — Tue, 09 Jan 2024 00:00:00 +0000

Currently is an era where various kinds of technology are developing. Mobile Banking is a technology created by a banking company which is usually called M-Banking. M-Banking is a service provided by banks to their customers to carry out various banking transactions by sharing the features and menus found in banking applications via smart phones or smartphones. The aim of this research is to explain the influence of technological skills, ease of use, security of services on satisfaction using BCA M- Banking among students at the economics and business faculty of UPN "Veteran" East Java. This research uses a quantitative approach through purposive sampling techniques. The population in this study were students from the economics and business faculty of UPN "Veteran" East Java. The samples in this research are active students studying at the Faculty of Economics and Business, UPN "Veteran" East Java, students from the Faculty of Economics and Business, UPN "Veteran" East Java who have BCA M-Banking. Meanwhile, the sample in this study was 130 respondents from the economics and business faculty of UPN "Veteran" East Java with relevant criteria. All tests carried out using the Smart PLS Application indicate that all tests received scores above the prerequisite values so that the tests were said to be reliable. The research results indicate that Technology Skills have a positive and significant effect on Customers Satisfaction. Ease of Use has a positive and significant effect on Customers satisfaction, US well US Service Security has a positive and significant effect on Customers Satisfaction.

The Influence of Experiential Marketing and Emotional Marketing on Customer Loyalty at Starbucks Jemursari

Muhammad Daffa Asyhari, Rizky Dermawan — Tue, 09 Jan 2024 00:00:00 +0000

Experiential Marketing is a way of providing customers with experience regarding the services or products they use so as to influence customer loyalty. Emotional Marketing aspects build emotional relationships beyond the experiences experienced by customers, warm emotional relationships build customer attachment to products or services. This research aims to determine the influence of Experiential Marketing and Emotional Marketing on customer loyalty at Starbucks Jemursari. This research method uses quantitative research. The population in this research is Starbucks Jemursari customers with a total of 103 respondents. The sampling technique uses a non-probability sampling method with purposive sampling technique. The analysis technique for this research uses the partial least squares (PLS) method. The research results show that Experiential Marketing has an effective influence on customer loyalty at Starbucks Jemursari and Emotional Marketing has an effective influence on customer loyalty at Starbucks Jemursari.

Collaboration Between Facilitator and Social Media officer in Introducing Daya Market Through BPTN Syariah's Sahabat Daya Program

Kharisma Tri Buana Dewi, Renny Oktafia — Fri, 19 Jan 2024 00:00:00 +0000

The development of increasingly sophisticated technology requires MSME players to understand increasingly sophisticated technology. The development of technology that has brought many changes to society, the emergence of media has its own impact on life in this world. Everyone can use social media easily. In this case, the rapid development of information technology encourages the economy to develop with the existence of Islamic economics in Islamic banks. PT Bank BTPN Syariah Tbk is a company engaged in the Islamic financial sector. One of the programs initiated by BTPN Syariah bank is Pasar Daya, a program owned by BTPN Syariah organized by Daya. The main objective of this program is to maximize the potential of Access to Market (market access) for customers. The method used in conducting this community service program is to use the ABCD (Asset Based Community Development) method.

Utilization of Technology in Facilitating Customer Purchases and Payments at Charles & Keith

Galuh Retno Puspito, Renny Oktafia — Fri, 19 Jan 2024 00:00:00 +0000

With its continued development, technology is now not only used as a communication medium, but can be used as a means of payment or online shopping. Currently, the public or customers are offered many digital shopping and payment methods. PT Kurnia Ciptamoda Gemilang under the Charles & Keith brand has utilized existing technological advances by implementing an online shopping model via website and chat shop as well as a payment method using e-money, without eliminating the cash payment method. Despite innovation, many Charles & Keith customers are still confused about the steps from shopping to payment. This is due to the lack of information obtained so the company introduces this innovation through salespeople. The purpose of this activity is to find out the use of technology to facilitate customer access to purchases and payments at Charles & Keith. The method used is ABCD (Asset Based Community Development) with several stages such as preparation stages, implementation stages and monitoring and evaluation stages. The results obtained from this activity show that the company has taken advantage of technological developments that provide a choice of shopping methods via websites and chat shops as well as payments using transfers, QRIS, credit cards, virtual accounts, and others. Customers also received this innovation positively, as monthly results show about the increase in the number of chat shop users.

The Effect of Managerial Coaching Skills on Team-Level Architectural Knowledge and Team Performance Moderated by Manager Learning Goal Orientation

Gilang Pratama Hafidz, Erfian Nurdiansyah — Fri, 19 Jan 2024 00:00:00 +0000

Managerial coaching skills play an important role in human resource strategy which can be utilized by companies by providing the impact of training to broaden employ-ee perspectives and improve employee performance. The goal of this study is con-ducted to investigate the connection between Managerial coaching skills to team-level architectural knowledge and team performance. Quantitative research is used in this field with the technique purposive sampling was used, and questionnaires were handed out to 120 permanent employee respondents at Indonesian sharia non-banking financial institutions aged 23-50 years and are in the Tangerang Regency area. The primary data was analyzed using the method of Structural Equation Mod-eling (SEM). The three assumptions put forth are supported by the study's findings, which also show that team-level architectural knowledge has the biggest direct impact on team performance. Then managerial coaching skill has the greatest indirect effect on relationships between team-level architectural knowledge with team performance. This research contributes to companies in maintaining and improving team performance looking at several factors, team-level architectural knowledge is formed from optimal and measurable managerial coaching skill. The researcher advises broadening the study's scope and seeking objects in related domains as subsequent investigation.

Public Policy Management through the Program Keluarga Harapan (PKH) in Realizing Equal Primary and Secondary Education in Bandung Regency

Wed, 24 Jan 2024 00:00:00 +0000

Education is something that is very essential in the process of humanizing a cultured society. In other words, everyone in this world has the right to educate according to his abilities. However, in reality, note all children have received education. The purpose of this study was to determine the Program Keluarga Harapan (PKH) in realizing equal distribution of primary and secondary education for the community. This study used a qualitative descriptive method with data collection techniques used were observation, interviews, and documentation studies. Based on the research results, it is obtained that the description of the Program Keluarga Harapan (PKH) in realizing equal distribution of primary and secondary education can be conveyed: 1) The PKH program is a planned, measured, directed activity by planning, organizing, implementing, evaluating and following up in an effort to realize equitable primary and secondary education; 2) The PKH program has been running in accordance with the implementation procedure, fulfilling the rights and obligations of program recipients as well as the follow-up of program implementation. 3) the obstacle is the lack of understanding of PKH program recipients and local officials about the PKH program implementation procedures and the low motivation of PKH recipients to continue their education to a higher level. 4). The step in coming is to coordinate with the village government, sub-district coordinators and supervision in providing understanding and education about the PKH program and providing motivation to PKH recipients about the importance of education.

Board and Director Traits, Company Growth's Impact on Green Accounting Policy Moderated by Media Exposure

Tue, 30 Jan 2024 00:00:00 +0000

This research aims to examine the gender characteristics, nationality, independence of the board of commissioners and directors in relation to green accounting policies with media exposure as a moderating variable. The population and sample of the study are mining companies listed on the Indonesia Stock Exchange (BEI) during the period 2020–2022. The usable population for the research, based on the required data, consists of 29 companies with observations over three years. The analysis method employed is panel data analysis using the EViews application. The research findings demonstrate that the variables of nationality characteristics and company growth have a significant positive influence. However, gender characteristics and the independence of commissioners and directors do not affect green accounting policies. The moderating variable, media exposure, only moderates the variables of nationality characteristics and company growth.

Impact of Celebrity Endorsers and Youtube Digital Advertising on Purchase Intention with Brand as A Mediating Variable (A Study on Bella Chocolate)

Wahyudi Wahyudi, Adi Nurmahdi — Mon, 05 Feb 2024 00:00:00 +0000

This research aims to analyse the impact of Endorsers and Digital YouTube advertising on brand awareness and purchase intention, with brand awareness as a mediating variable. The study involved 400 respondents residing in Jabodetabek who had watched Bella Chocolate ads on YouTube but had not yet purchased the product. The methodology used was purposive sampling with analysis utilizing structural equation modelling (SEM) partial least squares (PLS). The findings indicate that Digital YouTube advertising significantly influences brand awareness and purchase intention, whereas Endorsers do not show significant influence on both variables. Furthermore, Brand awareness significantly affects Purchase Intention and acts as a strong mediator between Digital YouTube Advertising and Purchase Intention.

Economic Factors Affecting Business Income from Potato Plants (Solanum tuberosum. L)

Susan Novrini, Mhd. Ilham Riyadh, Henny Pratiwi — Mon, 19 Feb 2024 00:00:00 +0000

Indonesia is an agrarian (agricultural) country where agriculture plays an important role in the national economy. One of the farming businesses that is currently developing is potato cultivation, especially in Mardingding Village, Pematang Silimahuta District, Simalungun Regency. In running and increasing farm production there are three important factors, namely: land area, labor, and capital. However, sometimes the level of agricultural production is influenced by factors beyond the ability of farmers, one of which is natural factors, therefore there is a need for research to help and research is needed to help and analyze what factors affect farming results, especially in plants. potato. In this study, it is explained how the influence of the determinants of potato crop yields, especially in Mardingding Village, Pematang Silimahuta District, Simalungun Regency.

Analysis of Financial Performance in Manufacturing Companies Using Financial Ratios

Danil Syahputra, Supiah Ningsih — Wed, 28 Feb 2024 00:00:00 +0000

Background: The objective of every company is to generate profit, increase sales and improve the welfare of employees and shareholders. Purpose: This research aims to investigate the impact of sub-manufacturing companies on the Indonesia Stock Exchange on profitability, liquidity, and activity. Method: The study employed a quantitative research method and utilized purposive sampling to select 10 out of 26 companies that met the researcher's criteria. Result: The research results indicate a significant influence between profitability, liquidity, and activity on financial performance (F-test, sig value of 0.000 < 0.05, F table 2.807 > 255.546). The regression model is considered worthy of further research. Additionally, the T-test shows that profitability and liquidity have a significant effect on financial performance, while activity does not.

Sentiment Analysis of Islamic Fintech: Uncovering the Pulse of Twitter Post-Covid-19

Abdullah Haidar, Nur Hendrasto, Fauziah Chairiyati, Evania Herindar — Wed, 28 Feb 2024 00:00:00 +0000

Twitter user attitude towards sharia fintech research provides an intriguing glimpse into perceptions and responses to sharia-based financial innovation. According to an analysis of 2,131 tweets, the bulk of attitudes were neutral (80.8%), followed by positive sentiments (16.2%), and the least were negative sentiments (3%). These findings paint an intriguing picture of how users react to sharia-compliant fintech concepts. The predominance of neutral attitude may indicate that the majority of Twitter users are not yet completely engaged with or have a neutral opinion of sharia fintech. This could be due to a lack of knowledge about the concept or a lack of direct connection with Islamic financial channels. The presence of strong positive sentiment, on the other hand, suggests interest in and support for this endeavour. There may be a view that sharia fintech can give a more ethical and in line with Islamic financial principles alternative. The unfavourable mood that has evolved, however, cannot be disregarded. Opinions opposing sharia fintech can stem from a variety of sources, including questions about its compatibility with authentic sharia principles or concerns about the hazards and security of its use. It is critical to understand the causes of unfavourable attitude and to improve education and transparency about sharia fintech. Overcoming questions and fears may necessitate an all-inclusive strategy to regulation, outreach, and risk management. In this approach, it can increase user trust and knowledge of the existence and benefits of sharia fintech in the current financial environment.

Management Audit to Assess the Effectiveness of Sales Management at PT. XX

Syafrial Syah — Wed, 28 Feb 2024 00:00:00 +0000

Background: Companies use marketing management audits to evaluate the effectiveness of their marketing function and determine competitive strategies to maintain their survival. Objective: This report presents a management audit of the marketing function at PT. The aim of this study is to assess the efficacy of the marketing function implementation and identify areas for improvement, in order to provide suggestions and recommendations. The research methodology involves a descriptive qualitative approach using a case study method, which includes observation, documentation, interviews, and questionnaires. The assessment was based on a comparison of criteria, causes, and effects. According to the research conducted, it can be inferred that the implementation of the marketing function has not been as effective as desired. According to the research conducted, it can be inferred that the implementation of the marketing function has not been as effective as desired. According to the research conducted, it can be inferred that the implementation of the marketing function has not been as effective as desired. It was found that there are several internal and external factors that could be considered weaknesses for the company.

The Influence of Brand Image and Price Perception on Buavita Purchasing Decisions at Alfamart Kemanggisan 2 Jakarta

Dave Matthew Ronnie, Supriyono Supriyono — Mon, 11 Mar 2024 00:00:00 +0000

This study aims to determine the effect of brand image and price perception on purchasing decisions of Buavita product at Alfamart Kemanggisan 2 Jakarta. This quantitative method research uses the population of Buavita consumers at Alfamart Kemanggisan 2 Jakarta in the last 3 months. The number of research samples was 99 people who were taken using the non-probability sampling method with purposive sampling technique. The data collection method was carried out through the distribution of conventional questionnaires and was measured using a Likert scale. The analysis used is Partial Least Square (PLS). The results of this study indicate that there is a significant influence between brand image and purchasing decisions also price perception and buying decisions of Buavita product at Alfamart Kemanggisan 2 Jakarta.

Measuring The Trust of Corporate Waqifs to Donate Cash Waqf to The Indonesian Waqf Board

Sri Yanita Dewi, Rifki Ismal, Hendri Tanjung — Thu, 14 Mar 2024 00:00:00 +0000

This research aims to measure the trust of institutional waqif to distribute waqf to waqf institutions, in this case, the Indonesian Waqf Board (BWI), in the form of an index referring to the Waqf Core Principles (WCP). This study measures the trust of institutional waqif to distribute cash waqf through BWI based on WCP using an index (100 scale), which composed of individual index of waqf supervision, nazhir governance, risk management, sharia governance, and the overall trust index. The institutional waqif trust index to distribute waqf to BWI is “trust” (53.36). Based on components: a. waqf supervision index is trust (13.49), b. nazhir governance index is trust (3.18), risk management index is trust (25.24), and sharia governance index is trust (11.45). Increasing the trust of institutional waqf in BWI can be done through the improvement and management of waqf from large-scale institutional waqf, preparation of BWI communication strategies which include implementation of waqf and policies, and transfer of knowledge from waqf institutions to institutional waqif. This thesis will provide additional knowledge to academics regarding the potential of institutional waqif and the implementation of WCP in Indonesia. In addition, this research practically provides recommendations for regulators, waqf institutions, and related parties to optimize the collection, management, and supervision of waqf in Indonesia. Based on the author's knowledge, this is the first paper to measure the trustworthiness of institutional waqif. This paper is expected to provide novelty regarding the level of trust of a institutional waqif to a waqf institution in the form of an index.

The Influence of Product Quality and Price Perception on Gold Purchasing Decisions at the Slamet Jaya Shop, Surabaya

M. Rizal Akbar, Zumrotul Fitriyah — Tue, 26 Mar 2024 00:00:00 +0000

The aim of this research is to determine the influence of product quality and price perception on the decision to purchase gold products at the Slamet Jaya store in Surabaya. The population in this study are consumers who own gold in Surabaya who have made purchases at the Slamet Jaya gold collection in Surabaya. The sample in this study was 98 respondents taken using a purposive sampling technique, namely taking samples based on criteria. The sample collected of respondents who had purchased gold products at Take Slamet Jaya Surabaya. The data used in this research are primary and secondary data. The analysis technique used in this research is (PLS) with validity test and hypothesis testing. The results of this research prove that: (1) product quality has a positive and significant effect on purchasing decisions (2) price perception has a positive and significant effect on purchasing decisions.

Adoption Green Car in Indonesia : Implementation VBN Theory

A Zaenudin Akbar, Rini Kuswati — Tue, 26 Mar 2024 00:00:00 +0000

Electric cars have the potential to reduce greenhouse gas emissions and air pollution compared to fossil fuel cars. In green behavior research, a focus on electric cars can provide a better understanding of the preferences, motivations, and challenges individuals face in switching to these environmentally friendly cars. This research aims to analyze the influence of biospheric values on ascription of responsibility and willingness to adopt, analyze the influence of ascription of responsibility on personal norms and willingness to adopt, analyze personal norms on willingness to adopt and personal norms mediate the influence of ascription of responsibility on willingness to adopt. This research data was collected using a questionnaire because this research is research using quantitative methods. Data analysis in this research was carried out using the Partial Least Square (PLS) method using SmartPLS software version 3.0. The results of this research show that Biospheric Value has a significant positive effect on interest in adopting electric cars. Ascription Of Responsibility has a significant positive effect on Personal Norm. Biospheric Value has an insignificant negative effect on Willingness To Adopt. Ascription Of Responsibility has a significant positive effect on Willingness To Adopt. Personal Norm has a significant positive effect on Willingness To Adopt. Personal Norms can mediate the influence of Ascription Of Responsibility on Willingness To Adopt.

The Impact of The Presence of the University of Timor on the Economy of Local Communities in North Central Timor District

Margareta Diana Pangastuti, Elfrida Desiderata Naihati — Sun, 31 Mar 2024 00:00:00 +0000

In the last decade, the North Central Timor Regency in East Nusa Tenggara Province has become a new center of economic growth. This is due to the presence of a higher education institution known as the University of Timor. The presence of this university has a positive impact on small and medium businesses due to the significant flow of educational migration. Therefore, this research aims to identify the partial or simultaneous influence of three main variables, namely social and cultural patterns, educational accessibility, and community thought patterns and attitudes, on the welfare of people involved in micro, small, and medium enterprises (MSMEs). ). The analytical method used is multiple linear regression, involving a sample of 100 respondents from a total of 693 MSME actors. Sampling was carried out randomly using the Simple Random Sampling technique based on the Slovin formula. The research results show that these three variables have a significant positive effect on the welfare of MSMEs in the North Central Timor Regency.

Goldfish Breeding Business Development in Kampung Wouma, Wamena Kota District

Ayub Tanudy — Fri, 19 Apr 2024 00:00:00 +0000

The potential for natural resources in the Wamena City District area is very abundant. One of the businesses being developed by the community there is goldfish farming which has been started since 2015. The aim of this study for analyze how the carp business is developing in Wouma village, Wamena city district. Method Qualitative is used to explain the development of the carp farming business including the condition of the breeder, the problems faced by the breeder including business capital, labor, production, price and other factors that must be considered for development. business fish m a s. Meanwhile, the analysis method quantitative used for count level farmer's net income with profit calculation. The amount of goldfish breeder capital varies, depending on the condition of the breeder. The average capital used to start a goldfish farming business ranges between Rp. 8,500,000 to Rp. 10,000,000. Of the 10 respondents studied, the number of workers needed to develop goldfish was 34 people. Generally, these breeders are heads of families with junior high school and senior high school education. Good price conditions will provide benefits for goldfish production and have a positive influence on breeders to increase their production, because prices directly affect income levels. Until 2021, the price of carp will reach Rp. 35,000 per kg, in 2022 the price of goldfish will reach IDR. 38,000 per kg and in 2023 the price of goldfish will reach IDR. 40,000 per kg. Furthermore, the goldfish production produced by breeders has increased from year to year. Carp production will range from 1,040 kg to 1,760 kg until 2023. Research shows goldfish sales don't meet consumer demand, with respondent 5 earning the least and respondent 3 earning the most.

Integrated Waqf Environment Model (IWEM): Proposal for Funding Sustainable Agriculture Through Waqf to Embrace The Era of Smart Agriculture 5.0

Syahdatul Maulida — Fri, 19 Apr 2024 00:00:00 +0000

This research aims to measure public sentiment regarding sustainable agriculture on the Twitter social media platform. Additionally, the study proposes the Integrated Waqf Environment Model (IWEM) for sustainable agriculture funding as a response to the challenges faced in the agricultural sector. The research methodology involves the extraction and classification of tweet data using the Python library called VADER (Valence Aware Dictionary and Sentiment Reasoner). The study utilizes tweet data posted within the last year. The research findings indicate fluctuations and a decrease in the number of tweets discussing sustainable agriculture. The location with the highest tweet activity related to sustainable agriculture is Brussels, Belgium, with 642 tweets during the observation period. Word cloud analysis on keywords reveals that, in positive sentiment, terms like "food security" and "climate change" dominate the visualization. On the other hand, in negative sentiment, words like "farmer" and "private farmland" appear more frequently. Overall, the majority of tweets express a positive attitude toward sustainable agriculture, with 68.5% positive sentiment. Approximately 22.3% of tweets indicate neutral sentiment, without a strong positive or negative tendency. Only 9.1% of tweets contain negative sentiment, suggesting that a small portion expresses less supportive views of sustainable agriculture. This research is expected to provide a sustainable framework for the continuous development of agriculture, widely adoptable to support sustainability in this sector.

Innovative Model Development Performance Management for Increase Productivity in the Digital Era at PT. Indofood CBP Sukses Makmur Tanah Laut South Kalimantan

Herlina Lusiana, Azahraty Azahraty, Riris Ambarwati — Sat, 20 Apr 2024 00:00:00 +0000

This research is very in-depth and focuses on developing innovative performance management models to increase productivity in the digital era at PT. Indofood CBP Sukses Makmur, Tanah Laut, South Kalimantan. Explanation of the research, in the context of the digital era, and the research methodology used, including the literature study method chosen to gain an in-depth understanding of this research topic. The attached literature review provides a good overview of key concepts relevant to performance management in the digital era. This research has included important theories and findings that support the theoretical basis of the research. The research results highlight the development of innovative performance management models relevant to the digital era, with an emphasis on performance optimization through digital technology, data analytics and efficient improvement processes. Implementation of the model in an organizational context, including specific steps such as goal setting and communication, is an important element in turning the model into concrete action. In addition, the solutions offered to overcome challenges and obstacles that may arise during implementation are wise steps. It reflects a solution-oriented approach and is ready to face changes that may occur on the way to more innovative performance management. This article also demonstrates an understanding of the importance of employee satisfaction, ongoing training, and a focus on results in the context of more adaptive performance management. Thus, this research appears to be a valuable resource for management practitioners, organizational leaders, and researchers interested in understanding and implementing effective performance management in the digital era. Congratulations on your efforts in conducting relevant research and contributing positively to the development of innovative performance management models.

Challenges and Opportunities Management Human Resources in Industry 4.0 Focuses on Digital Skills Syamsudinnoor International Banjarmasin Airpot, South Kalimantan

Firdaus Firdaus, Riris Ambarwati — Sat, 20 Apr 2024 00:00:00 +0000

The Industrial Era 4.0 has brought profound changes in various industrial sectors throughout the world. This research explores the challenges and opportunities of human resource management (HR) in facing these changes, with a focus on Syamsudin Noor International Airport, Banjarmasin, South Kalimantan. The digital era and Industry 4.0 have changed the business landscape, demanding rapid adaptation in managing the workforce. A key challenge is the lack of digital skills required by employees to operate in an increasingly digitalized environment. This research provides an overview of changes at Syamsudin Noor Airport, which has an important role as a regional gateway and logistics center. The airport is facing changes in technology, regulations and increasing customer expectations. HR management must play a strategic role in overcoming this challenge. The conclusion of this research is that HR management must prioritize developing employee digital skills, changing organizational culture, and understanding regulations related to the digital era. This is crucial to ensure the success of Syamsudin Noor Airport and similar organizations in facing Industry 4.0. Opportunities exist in operational efficiency, data analytics and work flexibility. In conclusion, adaptive HR management and a focus on developing digital skills will play a key role in responding to challenges and exploiting opportunities in the Industry 4.0 era.

Adapting HR Practices for Remote Work: Lessons from the Post-Pandemic Era, Case Study at Uniska MAB Banjarmasin

Riris Ambarwati, Bernadetha Nadeak, Hady Sofyan, Abdul Rosid, Isep Amas Priatna — Sat, 20 Apr 2024 00:00:00 +0000

In a global context influenced by the pandemic, HR adaptations to support remote work are important for organizational continuity and productivity. This research highlights the lessons learned from a case study at Uniska MAB Banjarmasin, which effectively adapted their HR practices in the post-pandemic era. Diverse research methods, including case studies, in-depth interviews, document analysis, and participant observation, provide in-depth insight into the adaptation process. The research results show that Uniska MAB Banjarmasin experienced significant changes in work patterns, performance evaluation, and reward policies as a response to remote work. Despite emerging challenges, such as remote management and work-life balance, the adaptation of effective strategies, such as technology training and an open communication approach, has resulted in increased employee engagement, productivity and job satisfaction. The implications of this research are not only practical, with recommendations for other organizations wishing to adopt similar practices, but also theoretical, providing a deeper understanding of HR management in the context of remote work. By considering the challenges overcome and lessons learned from Uniska MAB Banjarmasin, this research highlights the potential for positive adaptation of HR practices to support organizational success in facing rapidly changing work environments.

The Influence of Human Resource Development on Inclusive Regional Economic Development: A Spatial Economic Assessment Approach

Rudy Mas’ud, Zamruddin Hasid, Rahcmad Budi Suharto, Diana Lestari — Sat, 20 Apr 2024 00:00:00 +0000

Economics is treated effectively by standard economics. In spatial economics, the interaction between Agglomeration Forces, which attract economic activity to a particular region, and Dispersion Forces, which spread economic activity throughout the surrounding region, determines the geographic distribution of economic activity. Spatial Economic Analysis will provide an understanding of how space (distance) influences economic behavior referring to each type of economic entity. The method used in this research is a quantitative research method. Multivariate analysis is used in analyzing research, involving variables in a number more than or equal to three variables. The method used in this research is a quantitative research method. Multivariate analysis is used in analyzing research, involving variables in a number more than or equal to three variables. Development policies must be tailored to specific regions to encourage local production and innovative networks and make the manufacturing industry more competitive. The populations of most cities in urban agglomerations are still spread out. Although urban populations tend to cluster around a few sub-central urban units, the trend is toward population agglomeration around urban centers. The decline in technological progress and technological efficiency will affect the spatial structure of urban agglomeration and influence economic efficiency.

The Influence of Islamic Financial Planning in Buying Life Insurance

Aried Ardhina, Zulkarnain Muhammad Ali, Indra Indra — Sat, 20 Apr 2024 00:00:00 +0000

In Indonesia there is still a big opportunity to develop the sharia industry in Indonesia, especially sharia life insurance. This is based on the penetration rate of life insurance in Indonesia in 2018 only reaching 1.3%, which shows a decrease from the previous year which was 1.4%. Therefore a strategy is needed to increase the penetration of sharia insurance through research on the factors that influence a person's interest in participating in sharia life insurance. This study aims to examine the effect of financial literacy, Islamic life insurance knowledge, Islamic financial planning, and financial behavior on interest in participating in Islamic life insurance. This research is a quantitative research. Primary data was obtained through a survey that obtained 140 respondents aged over 17 years and domiciled in the city of Bogor. The analysis uses the Partial Least Square Structural Equation Modeling (PLS-SEM) method with SmartPLS software. The results of this study indicate that the variable knowledge of sharia life insurance and sharia financial planning has a significant effect on interest in participating in sharia life insurance. On the other hand, the variables of financial literacy and financial behavior do not significantly influence interest in participating in sharia life insurance.

The Role of Employee Multitasking Mediation in the Relationship Between High Performance Work Systems, Employee Performance and Compensation

Milenia An Nisa, Ika Baskara — Sat, 20 Apr 2024 00:00:00 +0000

A study has shown that there may be a gap in the mediating role of employee multitasking in the relationship between high-performance work systems, employee performance and compensation. Data from target employees was collected using a Google Form questionnaire. A total of 112 employee representatives from companies at PT Bina Karya Prima in the Jakarta and Bekasi areas, Indonesia took part in this research, the sample was selected using the purposive sampling method. The author used the SMART-PLS Structural Equation Model (SEM) to test the research model, and carried out validity and reliability tests using SPSS factor analysis. The findings of this research reveal that employee multitasking has a positive and significant effect on high-performance work systems and employee performance. Finally, there is a control variable, namely compensation. Compensation has a positive and significant effect on high-performance work systems and employee performance. Finally, we found that employee multitasking mediates the positive and significant relationship between high-performance work systems, employee performance and the relationship between high-performance work systems and employee performance on compensation control variables. To unlock the mystery surrounding the relationship between high-performance work systems and employee performance, this research includes the mediating role of employee multitasking and develops a new theoretical framework, namely compensation.