The Influence of Perceived Usefulness, Perceived Ease of Use, and Service Quality on Continuance Intention with Satisfaction as an Intervening Variable (Study of Indrive Application Users in Surabaya)

https://doi.org/10.55299/ijec.v2i2.717

Authors

  • Muhammad Azam Hafidhuddin Business Administration Study Program, Faculty of Social and Political Sciences, University of Pembangunan Nasional “Veteran” Jawa Timur, Indonesia
  • Nurul Azizah Business Administration Study Program, Faculty of Social and Political Sciences, University of Pembangunan Nasional “Veteran” Jawa Timur, Indonesia

Keywords:

Perceived Usefulness, Perceived Ease of Use, Service Quality, Satisfaction, Continuance Intention, Indrive

Abstract

The aim of this research is to analyze the influence of perceived usefulness, perceived ease of use, and service quality on continuance intention with satisfaction as an intervening variable among Indrive application users in Surabaya. This study uses a quantitative approach. The data obtained is primary data obtained through distributing questionnaires to 100 respondents over a period of four weeks. Using the Structural Equation Modeling (SEM) technique with the Partial Least Square (PLS) method approach. The results of this research show that satisfaction is influenced by perceived usefulness, perceived ease of use, and service quality. And continuity intention itself is influenced by perceived ease of use and satisfaction. Meanwhile, perceived usefulness and service quality have no effect on continuance intention.

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Published

2023-12-31

How to Cite

Hafidhuddin, M. A., & Nurul Azizah. (2023). The Influence of Perceived Usefulness, Perceived Ease of Use, and Service Quality on Continuance Intention with Satisfaction as an Intervening Variable (Study of Indrive Application Users in Surabaya). International Journal of Economics (IJEC), 2(2), 794–803. https://doi.org/10.55299/ijec.v2i2.717

Issue

Vol. 2 No. 2 (2023): July-December

Section

Articles
Copyright & Licensing

Copyright (c) 2023 Muhammad Azam Hafidhuddin, Nurul Azizah

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.