Training and International Exhibitions: Building the Competitiveness of MSMEs through Increasing Productivity

https://doi.org/10.55299/ijcs.v2i2.603

Authors

  • Iskandarsyah Fakultas Ekonomi dan Bisnis, Universitas Syiah Kuala, Indonesia
  • Hendra Halim Fakultas Ekonomi dan Bisnis, Universitas Syiah Kuala, Indonesia
  • Faisal Fakultas Ekonomi dan Bisnis, Universitas Syiah Kuala, Indonesia
  • Darwanis Fakultas Ekonomi dan Bisnis, Universitas Syiah Kuala, Indonesia
  • Murkhana Fakultas Ekonomi dan Bisnis, Universitas Syiah Kuala, Indonesia
  • Noor Azuddin Yakob Graduate School of Business, Universiti Kebangsaan Malaysia
  • M. Shabri Abdul Majid Fakultas Ekonomi dan Bisnis, Universitas Syiah Kuala, Indonesia
  • Taufiq C. Dawood Fakultas Ekonomi dan Bisnis, Universitas Syiah Kuala, Indonesia
  • Muhammad Adam Fakultas Ekonomi dan Bisnis, Universitas Syiah Kuala, Indonesia
  • Amri Fakultas Ekonomi dan Bisnis, Universitas Syiah Kuala, Indonesia
  • Mirna Indriani Fakultas Ekonomi dan Bisnis, Universitas Syiah Kuala, Indonesia
  • Muhammad Haris Riyaldi Fakultas Ekonomi dan Bisnis, Universitas Syiah Kuala, Indonesia

Keywords:

communiry service, MSMES, productivity enhancement, Service Learning, holistic approach

Abstract

This community service initiative by the Faculty of Economics and Business, Syiah Kuala University, aimed to enhance the competitiveness of Micro, Small, and Medium Enterprises (MSMEs) owned by university students. Utilizing the Service Learning method, the program focused on improving operational efficiency through training in time management, inventory control, product quality enhancement, and technology application. The initiative culminated in an international product exhibition at Universiti Kebangsaan Malaysia, providing MSMEs with opportunities for global market exposure. Post-evaluation demonstrated a significant increase in productivity among participants, evidenced by improved time management and product quality. The project's success highlights the positive impact of holistic approaches that integrate training and international marketing efforts on local economies. Future initiatives should explore deeper aspects like innovation and advanced marketing strategies for sustained MSME growth

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Published

2023-11-02

How to Cite

Iskandarsyah, Halim, H., Faisal, Darwanis, Murkhana, Noor Azuddin Yakob, M. Shabri Abdul Majid, Taufiq C. Dawood, Muhammad Adam, Amri, Mirna Indriani, & Muhammad Haris Riyaldi. (2023). Training and International Exhibitions: Building the Competitiveness of MSMEs through Increasing Productivity. IJCS: International Journal of Community Service, 2(2), 150–159. https://doi.org/10.55299/ijcs.v2i2.603

Issue

Vol. 2 No. 2 (2023): IJCS: International Journal of Community Service

Section

Articles
Copyright & Licensing

Copyright (c) 2023 Iskandarsyah, Hendra Halim, Faisal, Darwanis, Murkhana, Noor Azuddin Yakob, M. Shabri Abdul Majid, Taufiq C. Dawood, Muhammad Adam, Amri, Mirna Indriani, Muhammad Haris Riyaldi

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

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