Training and International Exhibitions: Building the Competitiveness of MSMEs through Increasing Productivity
Article Sidebar
Main Article Content
Abstract
This community service initiative by the Faculty of Economics and Business, Syiah Kuala University, aimed to enhance the competitiveness of Micro, Small, and Medium Enterprises (MSMEs) owned by university students. Utilizing the Service Learning method, the program focused on improving operational efficiency through training in time management, inventory control, product quality enhancement, and technology application. The initiative culminated in an international product exhibition at Universiti Kebangsaan Malaysia, providing MSMEs with opportunities for global market exposure. Post-evaluation demonstrated a significant increase in productivity among participants, evidenced by improved time management and product quality. The project's success highlights the positive impact of holistic approaches that integrate training and international marketing efforts on local economies. Future initiatives should explore deeper aspects like innovation and advanced marketing strategies for sustained MSME growth
Downloads
Article Details
This work is licensed under a Creative Commons Attribution 4.0 International License.
References
Agus Afandi, Nabiela Laily, Noor Wahyudi, Muchammad Helmi Umam, Ridwan Andi Kambau, Siti Aisyah Rahman, Mutmainnah Sudirman, Jamilah, Nurhira Abdul Kadir, Syahruni Junaid, Serliah Nur, Rika Dwi Ayu Parmitasari, Nurdiyanah, Jarot Wahyudi, & Marzuki Wahid. (2022). Metodologi pengabdian masyarakat. Direktorat Pendidikan Tinggi Keagamaan Islam Direktorat Jenderal Pendidikan ….
Arifin, S., & Mufaridah, H. (2018). Pengembangan Desain Konseling Berbasis Pesantren dengan Pendekatan Service-Learning. Jurnal Bimbingan Dan Konseling Islam, 8(2), 110–132.
BZ, F. S., Evayani, E., Iskandarsyah, I., Afrianandra, C., Dinaroe, D., & Halim, H. (2019). PELATIHAN AKUNTANSI DAN MANAJEMEN KEUANGAN BAGI PENGAWAS DAN PENGURUS KOPERASI KOPI DI ACEH. KUAT: Keuangan Umum Dan Akuntansi Terapan, 1(2), 131–136.
Hibatullah, M. Z., Aufar, A., Nawari, M. S., Razali, M. I., & Halim, H. (2021). Community Service: COVID-19 Pandemic and its Impact on Student Entrepreneurs in Indonesia and Malaysia.
Majid, I., Syahrizal, T. M., Dawood, T. C., Riyaldi, M. H., Umuri, K., & Halim, H. (2021). How to Start Business and Maintain its Survival during the COVID-19 Pandemic Crisis?
Majid, M. S. A., Muhammad, Z., Seftarita, C., Faisal, F., Sari, D., Halim, H., & Fahlevi, F. (2022). Post COVID-19 Homestay Promotion Strategy at Sebrang Takir, Terengganu, Malaysia. https://doi.org/10.47310/iarjtbm2022.v02i04.001
Mulyany, R., Muhammad, S., Geumpana, T. A., Halim, H., & Pertiwi, C. D. (2023). A Potential Framework For an Impactful Technopreneurship Education. Indonesian Journal of Business and Entrepreneurship (IJBE), 9(2), 208.
Nasrulloh, M. F., Khotimah, K., Apriliana, Z. D., Muadhom, M. C., & Puspasetya, T. P. (2022). Pelatihan Pengembangan Media Pembelajaran 3D Pada Guru PAUD Desa Gabusbanaran. Jumat Pendidikan: Jurnal Pengabdian Masyarakat, 3(1), 1–5.
Pandanwangi, A., Dewi, B. S., Rianingrum, C. J., & Wilastrina, A. (2023a). Pelatihan Membuat Batik Diatas Kayu Dengan Menggunakan Metode Service Learning Di SMA Kebangsaan-Tanggerang Selatan. Jurnal Abdimas Ilmiah Citra Bakti, 4(1), 1–16.
Pandanwangi, A., Dewi, B. S., Rianingrum, C. J., & Wilastrina, A. (2023b). Pelatihan Membuat Batik Diatas Kayu Dengan Menggunakan Metode Service Learning Di SMA Kebangsaan-Tanggerang Selatan. Jurnal Abdimas Ilmiah Citra Bakti, 4(1), 1–16.
Pangestu, A., Malagola, Y., Rahmasari, S., Puspita, H., Astary, V., Aisyah, S., & Latifah, S. (2023). Peningkatan Budaya Literasi pada Anak-Anak di Daerah Terpencil Menggunakan Metode Service Learning. Lok Seva: Journal of Contemporary Community Service, 1(1), 27–34.
Rianingsih, F., Afdhani, Y., Fadila, Y., & Tangahu, A. A. (2022). PENGABDIAN DI SEKOLAH SATU ATAP SD DAN SMP DI DESA BAINA’A BARAT. Menara Kearifan: Jurnal Pengabdian Masyarakat, 1(2), 113–122.